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Category Archives: selling to steve jobs

In 1995, I sold to Steve Jobs. 

Enjoy my story and what I learned along the way.


Check out the liner notes on the original book.

« Older posts

ch 1. sending steve email

By pierre@bedard.com | November 13, 2016 - 1:24 pm |April 8, 2023 selling to steve jobs
1 Comment

Somewhere, deep in Adobe Systems’ email archive, sits the last email I ever received from Steve Jobs. Click here for the full article →

Tagged #apple, #bedarddotcom, #silicon valley, #steve jobs, ennui.press, jobs, next, next computer, sales, selling to steve jobs, steve

ch 2. selling steve the meat

By pierre@bedard.com | March 13, 2022 - 12:36 pm |April 8, 2023 selling to steve jobs
2 Comments

I never met Steve Jobs on the cold streets of Winnipeg, but if I had, he would have bought my entire basket of frozen meat. Click here for the full article →

Tagged #apple, #bedarddotcom, #silicon valley, #steve jobs, ennui.press, jobs, next, next computer, sales, selling to steve jobs, steve

ch 3. selling steve morisawa fonts

By pierre@bedard.com | March 22, 2022 - 3:08 pm |April 8, 2023 selling to steve jobs
4 Comments

When he felt it was needed, Steve often bypassed his people and did things himself — no one in the middle to garble things up. Click here for the full article →

Tagged #apple, #bedarddotcom, #silicon valley, #steve jobs, ennui.press, jobs, next, next computer, sales, selling to steve jobs, steve

ch 4. sales as a function of fear

By pierre@bedard.com | March 25, 2022 - 7:29 am |April 8, 2023 selling to steve jobs
2 Comments

Fear is a fart of an emotion – Steve had a practiced nose. Your fear should be your inner governor. You need only fear yourself. Click here for the full article →

Tagged #apple, #bedarddotcom, #silicon valley, #steve jobs, ennui.press, jobs, next, next computer, sales, selling to steve jobs, steve

ch 5. selling steve unstuck in time

By pierre@bedard.com | April 1, 2022 - 5:11 am |April 8, 2023 selling to steve jobs
2 Comments

Selling meat door-to-door, going head-to-head in math battles in third grade, and selling to Steve. All events unstuck in time. Click here for the full article →

Tagged #apple, #bedarddotcom, #silicon valley, #steve jobs, ennui.press, jobs, next, next computer, sales, selling to steve jobs, steve

ch 6. selling steve type

By pierre@bedard.com | April 4, 2022 - 1:12 pm |April 8, 2023 selling to steve jobs
2 Comments

Chapter 6 from selling to steve jobs. It’s all about the 13 and Tekton. Nothing else matters. Click here for the full article →

Tagged #apple, #bedarddotcom, #silicon valley, #steve jobs, ennui.press, jobs, next, next computer, sales, selling to steve jobs, steve
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